Online class: Fundamentals of Social Media Management

Social Media Management with Engage: Foundations

This certification course will teach the fundamentals of how to manage your brand's social media presence directly from the Meltwater Engage platform.

Enroll for free

Course curriculum

1. Intro to Engage
2. Setting up your social channels
3. How to add users
4. Test your knowledge
5. Practice your skills
6. Up next...
1. Intro to Publish
2. How to create and schedule a post
3. Different posting guidelines per social channel
4. How to edit images
5. How to create and schedule a post for multiple channels
6. Viewing your scheduled posts in the calendar
7. How to create and save a draft
8. Understanding your post status
9. Test your knowledge
10. Practice your skills
11. Up next...
1. Intro to Conversations
2. Using filters in your inbox
3. Engaging with messages
4. Learning engagement guidelines per channel
5. Managing your social media profiles with a team
6. Upholding your community guidelines
7. Test your knowledge
8. Practice your skills
9. Up next...
1. Intro to Social Analytics
2. Getting Started with Social Analytics
3. Social channel reports
4. Exporting and sharing a report
5. Test your knowledge
6. Practice your skills
7. Up next...
1. Engage Foundations Certification Exam Overview
2. Engage Foundations Certification Exam
3. We'd love to hear your feedback!

How long is this course?

50 mins

Instructor

Margot has over 10 years of experience in customer education, communications, and marketing. She has worked with top Fortune 500 companies as a trusted advisor at Sysomos and Meltwater. Margot is passionate about helping customers connect the dots and find their “ah-ha!” moments with global media intelligence and social media marketing.