Social Media Management with Engage: Foundations
This certification course will teach the fundamentals of how to manage your brand's social media presence directly from the Meltwater Engage platform.
Intro to Engage
Setting up your social channels
How to add users
Setting Up Social Account Grouping
Test your knowledge
Practice your skills
Up next...
Intro to Publish
How to create and schedule a post
How to use Instagram Collab Posting
Different posting guidelines per social channel
How to edit images
How to create and schedule a post for multiple channels
Viewing your scheduled posts in the calendar
Test your knowledge
Practice your skills
Up next...
Intro to Conversations
Using filters in your inbox
Engaging with messages
Learning engagement guidelines per channel
Managing your social media profiles with a team
Incorporating Rules Based Automation
Upholding your community guidelines
Test your knowledge
Practice your skills
Up next...
Intro to Social Analytics
Getting Started with Social Analytics
Utilizing a Influencer Marketing Campaign Dashboard (Optional)
Social channel reports
Exporting and sharing a report
Test your knowledge
Up next...
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Engage Foundations Certification Exam Overview
Engage Foundations Certification Exam
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Manager of Customer Education
This advanced certification course will teach how to optimize campaigns and workflows, how to benchmark competitors, and how to combine earned and owned data within the Engage platform.
This course will cover how to plan and activate your social media content, build your community, and measure your results, in Meltwater.
This course will teach you the benefits of competitive benchmarking, how to setup Meltwater to enable competitive benchmarking, and how to analyze and share benchmarking insights across your organization.
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