Media monitoring enables PR professionals to track earned mentions and measure their efforts. This product certification will teach users how to create searches, monitor content, and share reports with stakeholders.
Margot has over 10 years of experience in customer education, communications, and marketing. She has worked with top Fortune 500 companies as a trusted advisor at Sysomos and Meltwater. Margot is passionate about helping customers connect the dots and find their “ah-ha!” moments with global media intelligence and social media marketing.