Course curriculum

    1. Course Overview

    2. What is Public Relations?

    3. Why hire a PR agency?

    4. Where Meltwater Supports PR Agencies

    5. A day in the life: How Meltwater Helps

    6. Unique PR Agency Challenges

    7. 💡 Knowledge check

    8. Course Badge

    9. We'd love to hear your feedback!

How long is this course?

  • 25 mins


Del has more than seven years experience in professional communications at the agency level prior to joining Meltwater as Market & Competitive Intelligence Manager in 2022. His background includes media relations, corporate communications, crisis management and internal communications for several organizations across multiple industries. Del remains passionate about the role of strategic communications in business and the technology empowering its success.

Del Mixon

Market & Competitive Intelligence Manager

Maricela Rios is a Product Manager at Meltwater, focused on our PR products and tools. Prior to Meltwater, Maricela spent a decade working at PR firms in New York City where she oversaw accounts and managed media relations. She specialized in corporate communications and has experience with media strategy development, media training, messaging development, crisis planning, and building thought leadership programs.

Maricela Rios

Product Manager

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